Museum of History & Industry
Sophie Frye Bass Library
2700 24th Avenue East
Seattle, WA 98112
Phone: 206-324-1126
URL: http://www.seattlehistory.org



Guide to the Rainier Brewing Company Advertisements and Other Materials, 1935-1998


1999.64





Finding aid prepared by Julie Kerssen

Finding aid encoded by, 2006
Funding for encoding this finding aid was provided through a grant awarded by the National Endowment for the Humanities.


Overview of the Collection

 
Repository Name:
 

Museum of History & Industry
Sophie Frye Bass Library

2700 24th Avenue East
Seattle, WA 98112
Phone: 206-324-1126
URL: http://www.seattlehistory.org

 
Collection Number:
 

1999.64

 
Creator:
 

Rainier Brewing Company

 
Title:
 

Rainier Brewing Company Advertisements and Other Materials

 
Dates:
 

1935-1998 (inclusive)

 
Quantity:
 

2 boxes
2 linear feet
plus oversize posters

 
Languages:
 

Collection materials are in English. 

 
Summary:
 

Items from the Rainier Brewing Company in Seattle, mainly advertising and marketing materials.

 
Location of Collection:
 

15a.3.4
5a.4.2
Library Annex VI.a.17

 

Historical Note

The Seattle Brewing and Malting Company, located in the Georgetown neighborhood of Seattle, was founded in 1893. Its plant was the largest brewery west of the Mississippi by the early 1900s, and with ensuing additions it became the sixth largest in the world by 1912. The company's Rainier Beer was popular throughout the West, but when Washington went dry in 1916, the brewery went idle. After Prohibition was repealed, Fritz Sick and his son Emil bought the brewery and the rights to use the Rainier brand, expanding their operations as they became increasingly successful. G. Heileman bought the brewery in 1977; it then had a string of owners finally ending with the Stroh Brewing Company in the mid-1990s. The Rainier brand struggled in the 1980s and 1990s, despite a creative and popular advertising campaign. When Stroh's left the beer business, a company called General Brewing bought the recipe and the rights to the brand.

Content Description

This collection mainly consists of advertising and marketing materials from the Rainier Brewing Company, including broadcast ads, print pieces (including posters) and miscellaneous promotional materials.

Administrative Information

Acquisition Information 

The collection was donated by the Stroh Brewery Company in 1999.

Separated Materials 

These materials are part of a donation that also included a number of artifacts. These artifacts are cataloged and stored separately by MOHAI's Collections Department.

Use of the Collection

Restrictions on Access 

The collection is open to the public by appointment.

Restrictions on Use 

The Museum of History & Industry is the owner of the materials in the Sophie Frye Bass Library and makes available reproductions for research, publication, and other uses. Written permission must be obtained from MOHAI before any reproduction use. The museum does not necessarily hold copyright to all of the materials in the collections. In some cases, permission for use may require seeking additional authorization from the copyright owners.

Preferred Citation 

Rainier Brewing Company Advertisements and Other Materials, Museum of History & Industry, Seattle

Subjects

Sick, Emil, 1894-1964
Sicks' Rainier Brewing Co.
Seattle (Wash.)
Advertising -- Washington (State) -- Seattle
Beer -- Washington (State) -- Seattle
Posters -- Washington (State) -- Seattle
Video recordings -- Washington (State) -- Seattle

Detailed Description of the Collection

 

Series 1:  Advertisements and Other Paper Materials

Located on shelf 15a.3.4
Advertisements, marketing materials, table signs, and other promotional items created by the Rainier Brewing Co. This series also contains two magazines as well as the memoirs of the company's onetime owner, Emil Sick. Sick was also the owner of the Seattle Rainiers baseball team.
 
 
Container(s)
Description
Dates
 
box
1


1999.64.44:  Table signs, poster, scorecard
  undated
 


1999.64.55:  Stock certificate ledger
  circa 1935-1937
 


1999.64.59:  Henry Weinhardt promotional brochure (2 copies)
  1997
 


1999.64.60:  Henry Weinhardt porter and amber ale brochure (2 copies)
  circa 1997
 


1999.64.61:  Henry Weinhardt blackberry wheat ale brochure
  circa 1997
 


1999.64.62:  Emerald City Ale brochure
  1990s
 


1999.64.63:  Emerald City Ale ad slicks
  undated
 


1999.64.64:  Rainier Ale 22-ounce bottle brochure (2 copies)
  circa 1993
 


1999.64.67:  Rainier Brewing Co. recycling program information sheet (2 copies)
  undated
 


1999.64.71:  Rainier Draft advertising box (includes video)
  undated
 


1999.64.75:  Brewers Digest magazine
  1968 November
 


1999.64.77:  Fine Lettering, Illuminating & Heraldry by Jeannie Rodway
  1960
 


1999.64.78:  Pacific Coast Review magazine
  1970 October
 


1999.64.79:  Seafair guide, 40th anniversary issue
  1989
 


1999.64.81:  "Wild MFR" postcard (2 copies)
  undated
 


1999.64.83:  Draft Revenue Chart (bartender training tool)
  undated
 


Memoirs of Emil G. Sick as told to Ruth Duquet
  1971
 


Fair Market Value Study of Rainier Brewery (photo album)
  1979 August 20

 

Series 2:  Videos

Located on shelf 5a.4.2
These are primarily advertising pieces. One video has TV news coverage of an employee strike.
 
 
Container(s)
Description
Dates
 
box
2
folder
1

Rainier Light "Belly Faces" Re-do
  1982 February 25
 
2
Rainier Video Games,
  1982 March 5
 
3
Rainier Beer, Trimming Hedges (:30)
  undated
 
4
Rainier Beer, Seattle (:30)
  undated
 
5
Best of Rainier Beer
  1974-1986
 
6
Rainier: Workers' Beer, Mr. Sick, Northwest Ingredients, R2 -- New Beer
  undated
 
7
Rainier Brewery clips on KING 5, KIRO 7, and KOMO 4 News
  1997 July 3
 
8
G. Heileman/Rainier Draft: "Rainier is Here -- Opener" and "Rainier is Here -- Closer
  1991 September 2
 
9
Rainier RainBeer Revival Media Highlights
  undated
 
10
Rainier Beer -- Frogs Croak Rainier
  undated
 
11
Heckler Associates -- Concept Development and Production Direction
  undated
 
12
Heckler Associates -- Rainier Reel
  1998 March 30
 
13
The Stroh Brewery Co./Rainier AC (audiocassette)
  undated

   

Series 3:  Posters

Located in Library Annex VI.a.17
About a dozen oversize posters advertising Rainier Beer.